By Alicia Powell
NEW YORK (Reuters) – Designer Rebecca Minkoff recreated an indoor botanical garden for her latest line at New York Fashion Week on one of the event's few live shows with a limited number of guests.
Around 100 fashionistas had to fill out a COVID form and have their temperature checked before entering the presentation on Tuesday. A video of it was released on Thursday. They then rotated in groups of 15 people every 20 minutes for two hours.
This season, New York Fashion Week: The Shows is a largely virtual event with most designers sharing videos of their collections due to COVID-19 restrictions.
"Part of me wants to show that you can go back to work and do it safely," Minkoff told Reuters.
"I think we now need to show examples of how work is done safely and that economies can be revitalized by making people aware and aware, and I think our economies clearly need that."
New York-based Minkoff was one of the few designers to host a live show in September and said her website visits and sales after that presentation were higher than any other season in her brand's history.
"The sales we received from the show were all great signs that we should keep doing this as a brand," she said.
At the show on Tuesday, models posed in floating summer dresses and dresses with floral or animal motifs. They also wore matching face masks. Decorations included tassels on a jacket and puffed sleeves on a shirt.
"The collection's inspiration was really the juxtaposition of this modern bohemian woman and rock & # 39; n & # 39; roll," said Minkoff, adding that items would be available for purchase right after the show with payment plans offered.
New York Fashion Week ends on Thursday.
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