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(Reuters) – Zoom video communication The average Inc (O 🙂 user base in March was almost three times that of its closest competitor Microsoft Corp. & # 39; s (O 🙂 teams, according to research company Apptopia, have increased the demand for video conferencing platforms through the Cornona virus-controlled Stay-at-Home.
Daily US user volume for Zoom rose to a record 4.84 million on Monday as millions of children switched to virtual learning programs and companies were asking employees to work from home to curb the outbreak.
Business-focused teams were used by 1.56 million users on the same day, while Slack (N 🙂 had fewer than 500,000 users.
Zoom declined to comment on usage statistics, but according to Apptopia, active users in March were on average 151% higher than a year earlier.
The company has a large following among schools and students and has lifted the norms for school learning by lifting the 40-minute meeting limit for free accounts to make online lessons easier.
"First, Zoom's big advantage about the software is that it is scalable, easy to use, and can be used on multiple devices," said Rishi Jaluria, analyst at DA Davidson.
"Second, Zoom has a freemium model that allows companies to dip their toes in the water before committing to a large rollout, and extensions are easy."
Video conferencing platforms offer video and audio calls, one-to-one calls, group conferencing, collaboration and productivity apps, and a secure user interface.
Slack, Teams, and Zoom offer free versions with limited features and staggered prices for paid ones.
However, an increase in users may not result in a sales jump for Zoom.
"We have definitely seen an increase in usage, but much of it is on the free side," said Zoom's chief financial officer Kelly Steckel earlier this month in a conference call.
Zoom's shares, which debuted at $ 36 each last year, were trading at $ 146 on Tuesday. The market value has more than doubled since the end of January.
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